When was the last time a simple “thank you” made your day? Thanking customers heartily can make all the difference for customers booking tours and activities. It’s not just about confirming a booking—it’s about setting the tone for customer satisfaction.
In this article, you’ll discover 26 ready-to-use templates for crafting the perfect ‘Thank You for Booking with Us’ message. Designed for tour and activity operators, these examples will help you save time and strengthen customer connections.
Why Thank You Messages Matter
Gratitude is powerful. Studies show that customers who feel appreciated are likelier to return and recommend your business to others.
- Build Trust: Customers trust businesses that value their patronage.
- Enhance Loyalty: A small gesture, like a thank-you message, encourages repeat customers.
- Strengthen Relationships: Gratitude fosters a positive connection between your business and its customers.
20+ Thank-You for Booking with us Message (Ready-to-Use Templates )
General Booking Confirmation
Purpose: Acknowledge and confirm the customer’s booking while providing essential details about their experience.
1. Standard Confirmation:
“Hi [Name], thank you for booking your [activity] with us! Your adventure is scheduled for [date] at [time]. Please arrive at [location] at least [X] minutes early. Need help or have questions? Call us at [contact details].”
2. Excitement Builder:
“Thank you, [Name]! Your booking for [activity] on [date] is confirmed. We’re thrilled to welcome you! Keep an eye out for an email with tips to make your experience unforgettable.”
Post-Tour Thank You
Purpose: Show gratitude after the tour, encourage reviews, and keep your brand top-of-mind.
3. Review Request:
“We hope you had a fantastic time, [Name]! Thank you for choosing [Business Name]. We’d love to hear your feedback—leave us a review here: [review link]. Your insights mean the world to us!”
4. Photo Sharing CTA:
“Thank you for joining us on [activity], [Name]! We hope you captured some amazing memories. Tag us on social media (@yourhandle) or use [#YourBusinessName] to share your adventure!”
5. Exclusive Offer:
“Thank you for exploring with us, [Name]! As a valued guest, enjoy 10% off your next booking with code [Code]. We can’t wait to host you again!”
Upsell Opportunity
Purpose: Introduce additional activities or upgrades that complement the customer’s booking.
6. Related Activity:
“Hi [Name], thank you for booking our [activity]! Did you know we also offer [related activity]? Add it to your adventure for a special rate. Learn more here: [Link].”
7. Upgrade Suggestion:
“Thank you for booking with us, [Name]! Make your experience even better with our VIP package, which includes [benefit]. Upgrade now for only [price]: [Link].”
8. Extended Stay:
“Thanks for booking, [Name]! Why stop the fun? Extend your adventure with our [activity]. Book now and save 15%: [Link].”
Family Tour
Purpose: Cater to families with a friendly and accommodating tone.
9. Welcome the Family:
“Hi [Name], we’re excited to host your family on [date] for [activity]! Kids love this tour, and we’re sure you will too. Let us know if you have any special needs or requests!”
10. Packing List Reminder:
“Thank you for booking your family tour with us, [Name]! A quick tip: pack [list of essentials] to make the day extra enjoyable. See you soon!”
11. Family Photo Opportunity:
“Hi [Name], Thanks for booking your family adventure with us! Don’t forget to bring your camera—our guide will point out the best spots for unforgettable family photos.”
Romantic Getaway
Purpose: Add a special touch for couples booking romantic experiences.
12. Personalized Welcome:
“Hi [Name], thank you for booking your romantic getaway with us! We can’t wait to make this a memorable experience for you and your partner. A little surprise awaits you during your visit!”
13. Couple’s Special:
“Thank you for choosing [Business Name] for your special moment, [Name]. Did you know we offer a private upgrade for couples? Make it extra romantic for just [price]: [Link].”
14. Celebration Reminder:
“Hi [Name], we’re thrilled to host your [special occasion]! Let us know if there’s anything we can do to make your experience even more magical.”
Last-Minute Booking
Purpose: Reassure customers who book at the last minute and ensure they have the necessary details.
15. Quick Confirmation:
“Hi [Name], thanks for booking at the last minute! Your [activity] is confirmed for [date] at [time]. Arrive at [location] [X] minutes early. Call us at [contact details] if you need assistance.”
16. Preparation Tips:
“Thank you for your last-minute booking, [Name]! We’re excited to see you for [activity]. Here’s a quick checklist to ensure you’re ready: [list].”
17. Flexible Policy Reassurance:
“Hi [Name], thanks for booking with us! We know last-minute plans can be stressful, so don’t worry—our customer service team will be ready to assist you immediately. See you soon!”
Encourage Feedback
Purpose: Request honest reviews to improve your services and attract new customers.
18. Direct Review Request:
“Thank you for choosing [Business Name], [Name]! We hope you enjoyed [activity]. We’d love to hear your thoughts—leave us a review here: [link]. Your feedback helps us grow and provide even better experiences!”
19. Personalized Request:
“Hi [Name], we hope you had a fantastic time on your [activity] with [guide’s name]! It would mean the world to us if you could share your experience by leaving a review: [link].”
20. Review as a Favor:
“Thanks for joining us, [Name]! If you had a great time, help others discover us by leaving a review. It only takes a minute and makes a big difference: [link].”
Incentivize Referrals
Purpose: Reward loyal customers for bringing in new business through referrals.
21. Discount for Referrals:
“Thank you for booking with [Business Name], [Name]! Loved your experience? Share it with your friends, and they’ll get 10% off their first booking. As a thank-you, you’ll also receive 10% off your next adventure. Start referring here: [link].”
22. Gift for Referrals:
“Thanks for choosing us, [Name]! Invite your friends to experience [activity], and you’ll receive a $20 gift card for every friend who books. Get started here: [link].”
23. Exclusive Offer for Referrals:
“Hi [Name], we’re so glad you enjoyed your time with us! Refer your friends, and you’ll unlock exclusive perks like early access to new tours or VIP upgrades. Share this link to spread the word: [link].”
Automate Follow-Ups
Purpose: Use automation tools to request reviews and referrals at the right time consistently.
24. Automated Review Request:
“Hi [Name], we hope you had an amazing time on [activity]! Your feedback helps us grow. Click here to share your thoughts: [link].”
25. Timed Referral Reminder:
“Hi [Name], It’s been a week since your adventure with us—thanks again for booking! Don’t forget to share the fun with your friends. Use this link to refer them and earn rewards: [link].”
26. Thank You and Reminder Combo:
“We loved hosting you, [Name]! If you enjoyed your experience, why not share it with a friend? Referring is easy, and you’ll both receive discounts. Learn more here: [link].”
What Makes a Great ‘Thank You’ Message?
An excellent thank-you message does more than confirm a booking—it enhances customer satisfaction and builds excitement for the experience.
To make your message effective, focus on personalization, clarity, tone, and a strong call-to-action. Let’s break these down in detail:
Personalization
Personalization makes customers feel valued and appreciated, turning a generic message into a meaningful connection. It’s about showing that you see your customers as individuals rather than just another booking.
How to Personalize Your Messages:
1. Use the Customer’s Name: Always address the customer by their name to create a friendly, humanized tone.
- Example: “Hi [Name], we’re excited to welcome you to [activity] on [date]!”
2. Reference the Activity: Mention the specific experience the customer booked to make the message relevant and specific.
- Example: “Thank you for booking our sunset kayaking tour, [Name]! We can’t wait to show you the beauty of [location].”
3. Acknowledge Special Requests or Preferences: Highlight any customizations or preferences noted during the booking process.
- Example: “Hi [Name], we saw your request for a vegetarian snack option—we’ve got it covered! Can’t wait to see you on [date].”
4. Mention Return Visits or Loyalty: If the customer is a repeat guest, acknowledge their loyalty.
- Example: “Welcome back, [Name]! We’re thrilled to host you again for another exciting adventure.”
5. Tailor to the Customer Type: Adjust your tone and content based on the type of customer, such as families, couples, or solo travelers.
- Example (family): “Hi [Name], we’re excited to host you and your family for a day of fun and exploration! Let us know if there’s anything we can do to make your day extra special.”
Clarity
A clear message reassures your valued customers that their booking is complete and provides all the details they need. This reduces confusion and shows professionalism.
Key Elements of Clarity:
- Reconfirm Booking Details: Confirm essential details in the booking confirmation email, including the date, time, and location.
- Use a Strong Subject Line like “Your Adventure Awaits: Booking Confirmed!” to grab attention and ensure your message is noticed.
- Provide Contact Information: Provide phone calls as an option for high-priority or complex bookings to enhance communication.
- Avoid Overloading Information: Keep the message concise but include all necessary information (e.g., what to bring, parking instructions).
Tone
The tone of your thank-you message can influence customer loyalty and leave a lasting impression.
Whether your brand is adventurous, family-friendly, or luxurious, your tone should reflect your style and values.
- A warm, friendly tone makes your loyal customers feel appreciated.
- A professional tone reassures them that they’re in good hands.
Example:
“Thank you, [Name], for booking with [company name]. We’re thrilled to have you as a valued customer and can’t wait to provide you with an unforgettable experience!”
Call-to-Action
Encourage repeat business and engagement by including clear CTAs. A well-placed CTA can drive feedback, promote referrals, or boost customer satisfaction.
- Ask customers to complete a customer satisfaction survey after their experience.
- Invite guests to share their experiences by tagging you on social media.
Example:
“We’d love to hear about your experience! Complete our quick customer satisfaction survey here: [link]. Your feedback helps us improve and ensures we continue delighting a loyal customer like you.”
When is the Best Time to Send a 'Thank You' Message?
Timing is everything when it comes to thank-you messages. Sending them at the right moment can significantly boost customer loyalty and lead to repeat business. Here are the two best moments:
Immediately After Booking
Send your booking confirmation email right after the reservation to reassure your valued customers. This shows professionalism and helps build trust.
Why It Works:
- It ensures customers know their booking is secure, improving customer satisfaction.
- It sets the tone for a positive experience with your company name.
After the Activity
Following up after the experience is an excellent way to thank your loyal customers, encourage reviews, and foster repeat business.
Why It Works:
- Expressing gratitude leaves a lasting impression and strengthens relationships.
- Inviting them to complete a customer satisfaction survey shows you value their opinions.
Automate Your Thank-You Messages with TicketingHub
Ensure timely delivery of your thank-you messages by automating them with tools like TicketingHub booking software. These tools can schedule personalized emails to go out immediately after a booking or an activity ends, improving customer satisfaction and saving you time.
Automating follow-ups also increases the likelihood of feedback, referrals, and repeat business, making your communication seamless and professional.
Get your free TicketingHub demo
Conclusion: Simple Thank You Messages, Big Customer Impact
A well-crafted thank you message is more than just a polite gesture—it’s a powerful tool for building trust, loyalty, and long-term customer relationships. With these customer appreciation email templates and best practices, you can create messages that leave a lasting impression on your guests.
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